The GreenGrown product line was created as an eco friendly take on The First Years take and toss line.
I created the GreenGrown logo to look fun and playful and have an earthy look. I created the GreenGrown line using vibrant colors to stand out on shelf to catch the eyes of consumers to read the eco message!
It took thorough research and a big team effort to find the right recycled material for the GreenGrown packaging. The packaging material is 100% recyclable! I worked with printers to ensure the colors on the new brown material would really pop.
I worked with the Marcom team to create a website layout displaying the GreenGrown graphics, product line, and of course the inspiring messaging around the eco friendly initiative.
I created content for the GreenGrown instagram launch.
All photography provided by TOMY International.
This product is a unique and innovative open cup with a spill control insert. This product needed to stand out on shelf to the consumer so I created a die line that displayed the cup in use. The tilt in package draws in the consumer to see more about this innovative cup design.
All photography provided by TOMY International.
This fun and creative water bottle has a few features that were necessary to highlight in package. I created this die line using a clear plastic material so the consumer could see the entire product on shelf. More importantly, this package highlights the drop guard feature and the silicone straw design.
The charm inside the water bottle was a key element for this package so I created a sticker to hold up the charm and also created a circular instruction sheet so it would sit flat at the bottom of the bottle and not interfere with the charm and dog graphic.
All photography provided by TOMY International.
This Sip Around Cup needed to display that it was a 2 in 1 cup and that it included a travel cap lid.
I designed the die line to have enough space to display life style images on the front and back showing the sip around feature and the open cup feature. The clear blister is able to show the travel cap lids on shelf.
All photography provided by TOMY International.
This series of packaging was designed using Disney graphics. The die lines were created to display certain product features.
The Weighted Straw Character cup die line was created to be a header card but also showcase the entire cup on shelf.
All photography provided by TOMY International.
This series of packaging was designed using Disney graphics. The die lines were created to display certain product features.
I redesigned the Utensil Set die line to get rid of the previously used plastic blister.
All Photography provided by TOMY International.
This series of packaging was designed using Disney graphics. The die lines were created to display certain product features.
The Water Bottle was designed to highlight the drop guard feature as well as the silicone straw feature. By using a clear material, the consumer is able to see both features clearly.
All photography provided by TOMY International.
This project is about bridging the gap between healthcare and millennials.
Through the duration of this internship, I gained experience using 3D programs to recreate designs to be sent to vendors for manufacturing, and used research and ideation to come up with options for future products. I worked with the Design Team to come up with new ideas for designs and new products for the market and met with multiple departments to gain feedback and research for alterations in designs.
Using brand language and market research, Sterilite wanted a unique mobile system in addition to their extensive prodcut line of plastic storage bins. The designers of Sterilite gave insight and critiques about the functionality and aesthetic of the designs.
